The big, 242nd birthday of the United States is days away.

As we blow out the candles on the cake of the country we so love, it’s only natural to pay homage to the brave men and women who have protected it. Let’s face it: without them, there wouldn’t be anything to celebrate.

So, to complement the bright evening fireworks and smoky all-day barbecues, a number of popular stores and brands are increasing their military discounts from June 29 to July 8 as part of what’s being called “The Big Patriotic Military Sale.”


Ford: The American automotive leader is opening up their $500 bonus cash discount to all veterans (for this time period, you don’t have to a vet inside 24 months of separation from the active service). Verify your military status by signing up or logging in with the red Troop ID button (the same as your ID.me login) on the site. Then, fill out a short form. After clicking submit, print out that email certificate and bring it to your local Ford dealer to apply the savings.

YETI: The Austin-Texas-based company that makes coolers and ice boxes that are “built for the wild” as well as other tough, lasting outdoorsy products are raising their already solid 20% military discount to 30%. Follow the steps through the link to apply the discount.

LenovoSave money on the purchase of a brand new laptop, tablet, PC and more with this military discount, which is getting raised from 10% to 15%. To apply the discount, click the green “Verify with ID.me” button in the shopping cart right before checkout.

LeesaThe innovative sleep company and luxury mattress manufacturer is increasing their regular military discount of 15% to 20%. Apply the discount at checkout by utilizing the gray dropdown and hitting the red Troop ID button.

HanesThe popular clothing brand that offers everything from quality underwear to intimates, casual wear and more is increasing their regular military discount of 10% to 20%. To get the discount, click on the red Troop ID button, copy the promo code and apply it during checkout.

Tommie CopperThe renowned compression apparel brand is increasing their regular military discount of 15% to 20%. To apply the discount, click on the red Troop ID button in your shopping cart and then proceed to checkout.

Brooklyn BeddingThe American-made mattress company is offering their military discount of 25% and including additional free sheets and pillows. To apply the discount, simply click on the red Troop ID button in your shopping cart.

BatesThe tough, durable footwear brand is increasing their regular military discount of 15% to 20%. To apply the discount, in your shopping cart, click on the the red Troop ID button.

ROKAThe technical apparel and performance design brand and makers of everything from sunglasses to wetsuits is increasing their regular military discount of 15% to 25%. To apply the discount, click on the red Troop ID button during checkout.

RVCAThe action sports apparel and lifestyle brand — and purveyors of the finest surf and skate goods — is increasing their regular military discount of 10% to 20%. To apply the discount, click on the red Troop ID button, then copy the promo code it gives you. Paste that in the field during checkout to see the savings.

Contacts DirectThe super convenient direct provider of contact lenses is increasing their regular military discount of 10% to 20%. Apply the discount in your shopping cart by clicking on “+ Military, First Responders, Teacher, Student and Government Employee Discount” followed by the red Troop ID button.