Two teenage Florida boys — Austin Stephanos and Perry Cohen, both 14 — were last seen in Jupiter purchasing gas for their 19-foot sea vessel on Friday afternoon. According to authorities, they were on their boat until 5 p.m. and then disappeared.

Less than two days later, on Sunday, their capsized boat (seen in the following video) was discovered about 70 miles east of Ponce Inlet. When the Coast Guard dropped a rescuer via helicopter down to the sinking boat there was no sign of the two boys.

While the United States Coast Guard has been (obviously) heading up the intense and expansive search for the missing teenagers (who according to their parents, were both certified boaters) since Sunday, a small community — both physical and virtual — has rallied around the cause and assisting in the ultimate goal: getting Perry and Austin back home safely.

They even enlisted “Broadway” Joe Willie to get the word out.

More from The New York Times:

“We are requesting planes, boats, anything, to start looking SOUTH and let the coast guard concentrate North, because the boys could be anywhere,” said Margaux Stephanos on the Facebook page “Find Austin & Perry.”

“We understand that it might not match the calculations. We are aware of the gulf stream, but we don’t want South of the boat to be ignored.”

Their case has also grown in profile after prayer vigils for their return and after Joe Namath, the Hall of Fame quarterback and a family friend, helped appeal for information. A $100,000 reward is being offered.

But, as is with all Coast Guard searches, time is of the utmost essence. With each passing hour it becomes less and less likely that two humans can survive in the wicked and volatile Atlantic Ocean.

According to Petty Officer Second Class Anthony Soto of the USCG, the search area has “pushed north overnight from Cape Canaveral to Savannah”. He also added that both boats and aircraft are out scanning some 50 miles off the coast.

Thus far, the search has covered about 30,000 square miles of open water. That’s roughly the size of the state of South Carolina.